- SUMMARY OF QUALIFICATIONS -
10 years experience in developing creative strategies and successful solutions for online products and user interaction.
Skilled at providing creative solutions for branding, user experience design, and marketing.

• design	• information architecture
• technical design	• usability design
• information design	• product development methodologies

PROFESSIONAL EXPERIENCE Bleacher Report ART DIRECTOR  |  NOVEMBER 2012 - PRESENT SAN FRANCISCO, CA Directing a web design team responsible for all creative aspects of the website and web applications.    • Hiring, managing and leading my design team as we create internal and external design collateral.    • Implementing a successful working system for how my designers work with other departments      seamlessly and effectively.    • Creating and developing new logos and branding for sites and divisions.    • Executing a working template for my designers as well as clients to be able to integrate their branding      and messaging in the Bleacher Report experience.    • Maintaining a high level of visual aesthetics throughout all of my teams design work.    • Leading my team with a hands-on approach to creative direction, while empowering team members      with ownership and accountability. Shutterfly FREELANCE SENIOR DESIGNER  |  JUNE 2010 - AUGUST 2010 REDWOOD CITY, CA Lead designer for a variety of digital photo applications involving uploading, sharing and creation of personalized products and photos spanning mobile, web and television.    • Worked closely with user interface designers to execute visual designs based on interaction design specifications      and product requirements.    • Worked with product managers and UI designers to develop and deliver visual design for various product creation flows,      as well as various Shutterfly pages and features.    • Focused on simple and clean experiences, with attention to detail is critical.    • Worked directly with engineering throughout implementation to ensure visual design integrity.    • Developed and presented design ideas in a team environment.      Deliverables included: visual design systems, high-fidelity comps, icon creation, production of visual assets       and the documentation required for proper implementation. AOL SENIOR VISUAL DESIGNER  |  JUNE 2007 - MARCH 2009 MOUNTAIN VIEW, CA Developed creative solutions on a daily basis to minimize page-load times for online pages.    • Improved cross team relationships by traveling to India and working with the development team to succesfully implement       design guidelines.    • Helped meet tight deadlines by working on cross departmental projects when needed.    • Standardized flexible network templates that accommodated IAB standard ad units.    • Increased traffic and improved page count by coordinating with outside vendors to create      cross-branded pages. Ziff Davis Media / PCMag.com SENIOR DESIGNER  |  OCTOBER 2005 - JUNE 2007 SAN FRANCISCO, CA Contributed to the design structure of the Ziff Davis Media family of sites by creating and templating new channels with logos, icons, navigation, and streamlining the overall visual appearance. Developed brand identities and logotypes for online properties including PCMag, DL.TV, and CrankyGeeks.    • Collaborated with editors in designing artwork for online editorial features.    • Set design standards for PCmag promotional elements by training design interns.    • Improved page structure by participating in and learning from usability testing with users. bebe.com WEB DESIGNER  |  OCTOBER 2004 - OCTOBER 2005 BRISBANE, CA Responsible for making sure all imagery and content on bebe.com adhered to a high standard of quality. Completely redesigned the bebe.com website and feature a new backend structure from a third party, which lead to a more       efficient website and more online sales.    • Managed and art directed in-house Digital Production Artists and outside contractors with a hands-on approach to creative      direction, while empowering team members with ownership and accountability.    • Worked with contractors, photographers and stylist to manage photo shoots to maintain high standards of imagery for both      online and print purposes. CNET Networks SENIOR DESIGNER  |  SEPTEMBER 1998 - OCTOBER 2004 SAN FRANCISCO, CA Created, developed, and executed visual and interface design for a global media company. Collaborated on a daily basis with engineers to develop intuitive UI and userflow for backend tools that improved workflow      efficiency and increased internal productivity.    • Created successful design style guides for print and online applications.    • Regularly coordinated with multiple departments, including content developers, marketing staff, and technical producers. Microsoft: San Francisco Sidewalk CREATIVE PRODUCTION ASSISTANT  |  AUGUST 1997 - FEBRUARY 1998 SAN FRANCISCO, CA Designed on a database driven web site with project driven software.    • Was a key contributor to the successful launch of SF Sidewalk by working on the design development and build out.    • Created custom titles and layout design under aggressive time lines. CNET: The Computer Network PRODUCTION ASSISTANT  |  AUGUST 1996 - AUGUST 1997 SAN FRANCISCO, CA Designed daily graphics for News.com, CNET's award-winning technology news publication. Took complicated technology story ideas and created illustrative companion graphics.    • Developed new story layouts and worked closely with HTML producers. EDUCATION CALIFORNIA INSTITUTE OF THE ARTS Bachelor of Arts in GRAPHIC DESIGN VALENCIA, CA TECHNICAL SKILLS    * Adobe Creative Suites, Macromedia Flash, Adobe Pagemaker, Microsoft Word, PowerPoint    * Online Media, Website Design, User Experience Design, Visual Design, and Information Architecture