SUMMARY OF QUALIFICATIONS
10 years experience in developing creative strategies and successful solutions for online products and user interaction.
Skilled at providing creative solutions for branding, user experience design, and marketing.
      • design    • information architecture
      • technical design    • usability design
      • information design    • product development methodologies



PROFESSIONAL EXPERIENCE

AOL

SENIOR VISUAL DESIGNER  |  JUNE 2007 - MARCH 2009
MOUNTAIN VIEW, CA
Developed creative solutions on a daily basis to minimize page-load times for online pages.
   • Improved cross team relationships by traveling to India and working with the development team to succesfully implement
      design guidelines.
   • Helped meet tight deadlines by working on cross departmental projects when needed.
   • Standardized flexible network templates that accommodated IAB standard ad units.
   • Increased traffic and improved page count by coordinating with outside vendors to create
     cross-branded pages.



Ziff Davis Media / PCMag.com

SENIOR DESIGNER  |  OCTOBER 2005 - JUNE 2007
SAN FRANCISCO, CA
Contributed to the design structure of the Ziff Davis Media family of sites by creating and templating new channels with logos, icons, navigation, and streamlining the overall visual appearance.
   • Developed brand identities and logotypes for online properties including PCMag, DL.TV, and CrankyGeeks.
   • Collaborated with editors in designing artwork for online editorial features.
   • Set design standards for PCmag promotional elements by training design interns.
   • Improved page structure by participating in and learning from usability testing with users.


bebe.com

WEB DESIGNER  |  OCTOBER 2004 - OCTOBER 2005
BRISBANE, CA
Responsible for making sure all imagery and content on bebe.com adhered to a high standard of quality.
   • Completely redesigned the bebe.com website and feature a new backend structure from a third party, which lead to a more
      efficient website and more online sales.
   • Managed and art directed in-house Digital Production Artists and outside contractors with a hands-on approach to creative
     direction, while empowering team members with ownership and accountability.
   • Worked with contractors, photographers and stylist to manage photo shoots to maintain high standards of imagery for both
     online and print purposes.


CNET Networks

SENIOR DESIGNER  |  SEPTEMBER 1998 - OCTOBER 2004
SAN FRANCISCO, CA
Created, developed, and executed visual and interface design for a global media company.
   • Collaborated on a daily basis with engineers to develop intuitive UI and userflow for backend tools that improved workflow
     efficiency and increased internal productivity.
   • Created successful design style guides for print and online applications.
   • Regularly coordinated with multiple departments, including content developers, marketing staff, and technical producers.


Microsoft: San Francisco Sidewalk
CREATIVE PRODUCTION ASSISTANT  |  AUGUST 1997 - FEBRUARY 1998
SAN FRANCISCO, CA
Designed on a database driven web site with project driven software.
   • Was a key contributor to the successful launch of SF Sidewalk by working on the design development and build out.
   • Created custom titles and layout design under aggressive time lines.


CNET: The Computer Network

PRODUCTION ASSISTANT  |  AUGUST 1996 - AUGUST 1997
SAN FRANCISCO, CA
Designed daily graphics for News.com, CNET's award-winning technology news publication.
   • Took complicated technology story ideas and created illustrative companion graphics.
   • Developed new story layouts and worked closely with HTML producers.


EDUCATION

CALIFORNIA INSTITUTE OF THE ARTS

Bachelor of Arts in GRAPHIC DESIGN
VALENCIA, CA


TECHNICAL SKILLS
   * Adobe Creative Suites, Macromedia Flash, Adobe Pagemaker, Microsoft Word, PowerPoint
   * Online Media, Website Design, User Experience Design, Visual Design, and Information Architecture



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